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Amazon has acquired smart home company Ring for more than $1 billion
August 09, 2025
Amazon has acquired smart home firm Ring in a more than $1 billion deal, according to reports.Reutersbroke the news yesterday before it was subsequently confirmed byotherwebsites.
Ringis the producer of home security products like connected doorbells and cameras. It was founded in 2012 and featured on ABC’s Shark Tank in 2013 without securing an investment (only one offer was made andit was turned down). It’s expected that Ring will continue to operate as its own entity while focusing on integration with Amazon products.
Amazon also acquired smart doorbell and camera startup Blinkin December, but we don’t yet know exactly what its plans for the acquisitions are. Amazon’s Alexa-powered smart speakers would be a sensible place to integrate such technologies—something like theAmazon Echo Show, with its 7-inch display, would be particularly well-suited to security camera products.
The tech could benefitAmazon’s Key servicetoo. Launched last October, Amazon Key allows Amazon delivery drivers to drop-off products inside customers’ homes—even when they’re not around. It integrates with theAmazon Cloud Camand a compatible smart lock to help ensure everything runs smoothly, and with security being such a crucial part of the service, Amazon is no doubt exploring ways to bolster it.
In a statement received byThe Verge, a Ring spokesperson said:
The reported $1 billion fee for Ring would make itone of Amazon’s largest-ever acquisitions, more than Twitch (~$970 million), potentially more than Zappos (~$1.2 billion) but no doubt less than the whopping $13.7 billion it paid for Whole Foods.
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