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HBO is sunsetting HBO Go to simplify offerings, but it’s still very confusing
August 01, 2025
The subtle differences between HBO Go, HBO Now, and HBO Max make things pretty confusing. In fact, we needed to make a wholeexplainer articlerelated to the streaming platforms. Now, HBO’s parent company Warner Media has announced it’s going to at least attempt to make things simpler (viaTechCrunch).
According to Warner Media’s statement, the company will start to sunset HBO Go soon with the goal of removing the app from its various platforms by June 20, 2025. Customers who use HBO Go will move to HBO Max instead. Meanwhile, HBO Now will be rebranded to just HBO.
You follow all that?
Related:Upcoming HBO shows that could beat Game of Thrones
HBO Go, HBO Now, and HBO Max: What’s changing?
To make things simpler, we’re going to break down exactly what this means. We’re just going to use simple bullet points as that will likely be less confusing than writing a paragraph with four different HBO references jumbled up in it.
In the announcement, Warner Media makes a not-so-subtle push forHBO Maxbeing the better option for those with an HBO Now subscription. It wouldn’t surprise us if at some point in the future the company pushes HBO Now subs to HBO Max. Our guess is it would offer an introductory discount offer of some kind to entice people to leave before shutting the whole thing down. Then it would only have HBO Max, with HBO Go and HBO Now completely eliminated.
For now, though, all you need to know is that if you use HBO Go you’ll soon be using HBO Max, and if you use HBO Now you’ll soon be using just HBO.
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