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More shakeups at Motorola as president steps down
July 04, 2025
We’re only about to end the first quarter, and it’s already been a whirlwind year forMotorola. First, there wasa major leakof upcoming smartphone details, then there wasa massive layoffat its Chicago offices, and then thealleged cancelationof one of its upcoming smartphones. Amid this turmoil, Motorola is also going througha leadership change.
Aymar de Lencquesaing was the Chairman and President of Motorola from April of 2016 through Monday, March 26, according tohis LinkedIn profile. Before that, he was the president ofLenovo, Motorola’s now-parent company. Mr. de Lencquesaing announced his intention to leave the company earlier this year, “to spend less time on a plane and more time doing the things he loves outside of work – like spending time with his family.”
Replacing de Lencquesaing is Sergio Buniac, pictured above. He has worked for the company for over 20 years and most recently served as the SVP and General Manager for Motorola’s Latin America operations. According to the Motorola press release, Motorola is now number two in the Latin America market, which no doubt strongly influenced Buniac’s movement to this new position.
To its credit, Motorola doesn’t shy away from the fact that the company has been quite tumultuous over the past few years. “We realize we’ve had a great deal of transformation over the past years,” the press release states, “and we’re grateful for our fans’ support and commitment.” The company then explains that it looks forward to sharing its first products for release in 2018 sometime in April, so we can all look forward to that.
However, that release announcement most likely won’t involve theMotorola Moto X5, as an anonymous source says Motorola canceled the phone’s development.
NEXT:The best Motorola phones
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